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Tradition and innovation right in the heart of Sölden.

About us

We are Glanzer: Success for over 90 years

More than nine decades ago, we laid the foundations for our Sölden-based company, Glanzer – with ‘Glanzer bespoke footwear’ and the first leather ski boots for locals and visitors to the mountains. Today, we are the third generation to run this family business and, together with our staff, we are committed to providing the very best service, leading international brands and an alpine lifestyle all year round.

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Our Manifesto

The Glanzer family were among the first to run a business in Sölden. Starting out as a small shoe shop, we grew steadily, and our activities expanded from sport and fashion to apartment blocks. As a family-run business, we remain committed to continuous growth and consistent development to this day.

Glanzer – Sölden 1936 stands for service and excellence.
When we talk about service, we mean delighting our customers through social interaction and a sense of community. As is customary in families, a handshake is our guarantee; service orientation also means constantly developing new offerings that delight our customers. Ideally, as Glanzer 1936, we can provide comprehensive support for the sports-loving visitors to our region, from accommodation and sports equipment right through to souvenirs for friends and family. The value of performance is important to us, as this is the only way we can truly embody our service-oriented approach. Performance means that we master our professional challenges and are fully committed to our work. We are meticulous, yet also motivated to constantly improve and prove ourselves. This applies to all our services, from our sports programmes to accommodation at Glanz & Glory.

The most important value that sets us apart is freedom. By freedom, we mean enjoying a sense of vastness and grandeur, and savouring the moment. 

How can you experience freedom through and with Glanzer 1936?
As an employee, we want you to be able to contribute, shape things within the scope of your abilities, and make your own decisions within your area of work. We support you in trying new things and offer you activities. Freedom also requires personal growth, and that is what we aim to foster. 

How can our customers experience freedom?
First and foremost through nature – the sense of freedom at a mountain summit – but also through our value guarantee and financing options, and through services such as ski drop-off and collection in all our shops, and the early return of hire equipment with a money-back option.

We want to pamper our customers – honestly, authentically and by being truly excellent in what we do. A wide selection and variety are just as important for freedom as an experience. We focus on personalised service and use high-quality regional produce for the well-being of our customers, but also for you as an employee.

For us, freedom is not just a word but a mindset.
Glanzer – Sölden 1936 is a leading business in Sölden that is fundamentally different from others. It is our commitment to maintain and further build on this position as a leading business in the years to come.

And with us, it should also be ‘Your Move to Freedom’.
David Glanzer

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